OUR BRAND
Blockstream Corporate
Brand Guidelines
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Brand Elements
Colour Logo
The Blockstream Corporate logo is an important expression of our brand identity. It should in no way be distorted or redrawn when applied to communications.
COLOUR LOGO ON DARK
#00C3FF
R=0, G=195, B=255
C=63, M=0, Y=0, K=0
#7EE0FF
R=126, G=224, B=255
C=42, M=0, Y=1, K=0
#FFFFFF
R=255, G=255, B=255
C=0, M=0, Y=0, K=0
COLOUR LOGO ON LIGHT
#00C3FF
R=0, G=195, B=255
C=63, M=0, Y=0, K=0
#7EE0FF
R=126, G=224, B=255
C=42, M=0, Y=1, K=0
#121217
R=18, G=18, B=23
C=76, M=70, Y=62, K=80
Greyscale Logo
A monochrome version of the logo is only acceptable when media reproduction is limited. In these cases, the logo may be reversed to white only or black only.
WHITE LOGO ON BLACK
This version can be used on dark colour backgrounds, as well as dark areas on photographs.
BLACK LOGO ON WHITE
This version can be used on light or white backgrounds.
Alignment and Spacing
The icon in the Blockstream corporate logo may be separated from the full logo and used on its own. The individual icon must always be accompanied by the company name or our other product logos somewhere in the communications.
CLEAR SPACE AND POSITIONING
The logo should always be surrounded by generous white space. The minimum required space around the logo is equivalent to the radius of the symbol.
Incorrect Usage
Listed below are examples of incorrect usage of the Blockstream Corporate logo.

Do not change the size relationship of the symbol and the wordmark.

Do not make the logo a single colour.

Do not alter the colour of the symbol or the wordmark.

Do not add effects such as drop shadows, gradients or glow.

Do not use as a mask or holding shape for imagery.

Do not place onto backgrounds with insufficient contrast to the logo.

Do not rotate, skew, or shear.

Do not distort proportions.

Do not add text closely to the logotype to create another logo.

Partnerships
When pairing the Blockstream corporate logo or any other Blockstream logo with another logo, a thin line is used to separate the two logos.
VISUAL BALANCE
Ensure that each logo is visually balanced in terms of size.
EQUAL DISTANCE
Ensure that the space between the logos and the line are visually equal on both sides of the line.
Main Colours
A colour palette dominated by black and blue, and a wide variety of colours that represent each of our products.
Blockstream Blue
RGB - 0 195 255 CMYK - 62 0 0 0 HEX - 00C3FF
Black
RGB - 0 0 0 CMYK - 75 68 67 90 HEX - 000000
White
RGB - 255 255 255 CMYK - 0 0 0 0 HEX - FFFFFF
Space Grey
RGB - 17 19 22 CMYK - 76 68 64 80 HEX - 111316
Liquid Network
RGB - 44 204 191 CMYK - 65 0 34 0 HEX - 2CCCBF
Blockstream AMP
RGB - 28 173 178 CMYK - 75 9 33 0 HEX - 1CADB2
Blockstream Green
RGB - 0 180 90 CMYK - 79 0 90 0 HEX - 00B45A
Jade
RGB - 0 176 147 CMYK - 78 4 55 0 HEX - 00B093
Blockstream Mining
RGB - 221 31 72 CMYK - 7 99 68 1 HEX - DD1F48
Blockstream Satellite
RGB - 53 141 229 CMYK - 72 49 0 0 HEX - 358DE5
Blockstream Energy
RGB - 50 178 132 CMYK - 74 3 64 0 HEX - 32B284
Finance
RGB - 56 145 206 CMYK - 73 32 0 0 HEX - 3891CE
Crypto Data Feed
RGB - 0 195 255 CMYK - 63 3 0 0 HEX - 00C3FF
Core Lightning
RGB - 240 208 3 CMYK - 8 14 100 0 HEX - F0D003
Elements
RGB - 108 138 221 CMYK - 58 43 0 0 HEX - 6C8ADD
Secondary Colours
Secondary colours should be used to compliment the main colour for each product.
Liquid Network
RGB - 30 128 121 CMYK - 84 31 54 9 HEX - 1E8079
Blockstream AMP
RGB - 0 108 127 CMYK - 90 45 40 12 HEX - 006C7F
Blockstream Green
RGB - 4 129 70 CMYK - 88 25 95 11 HEX - 048146
Jade
RGB - 0 109 98 CMYK - 89 36 63 20 HEX - 006D62
Blockstream Mining
RGB - 167 1 55 CMYK - 823 100 75 16 HEX - A70137
Blockstream Satellite
RGB - 31 58 152 CMYK - 100 91 3 0 HEX - 1F3A98
Blockstream Energy
RGB - 24 107 73 CMYK - 87 34 82 24 HEX - 186B49
Finance
RGB - 42 101 150 CMYK - 88 60 19 3 HEX - 2A6596
Crypto Data Feed
RGB - 3 118 173 CMYK - 88 48 11 0 HEX - 0376AD
Core Lightning
RGB - 156 136 65 CMYK - 39 37 90 9 HEX - 9C8B41
Elements
RGB - 66 83 157 CMYK - 86 76 5 0 HEX - 42539D