OUR BRAND
Blockstream Corporate
Brand Guidelines
Download Assets
Brand Elements
Color Logo
The Blockstream Corporate logo is an important expression of our brand identity. It should in no way be distorted or redrawn when applied to communications.
COLOR LOGO ON DARK
#00C3FF
R=0, G=195, B=255
C=63, M=0, Y=0, K=0
#7EE0FF
R=126, G=224, B=255
C=42, M=0, Y=1, K=0
#FFFFFF
R=255, G=255, B=255
C=0, M=0, Y=0, K=0
COLOR LOGO ON DARK
#00C3FF
R=0, G=195, B=255
C=63, M=0, Y=0, K=0
#7EE0FF
R=126, G=224, B=255
C=42, M=0, Y=1, K=0
#121217
R=18, G=18, B=23
C=76, M=70, Y=62, K=80
Greyscale Logo
A monochrome version of the logo is only acceptable when media reproduction is limited. In these cases, the logo may be reversed to white only or black only.
WHITE LOGO ON BLACK
This version can be used on dark color backgrounds, as well as dark areas on photographs.
BLACK LOGO ON WHITE
This version can be used on light or white backgrounds.
Alignment and Spacing
The icon in the Blockstream corporate logo may be separated from the full logo and used on its own. The individual icon must always be accompanied by the company name or our other product logos somewhere in the communications.
CLEAR SPACE AND POSITIONING
The logo should always be surrounded by generous white space. The minimum required space around the logo is equivalent to the radius of the symbol.
Incorrect Usage
Listed below are examples of incorrect usage of the Blockstream Corporate logo.

Do not change the size relationship of the symbol and the wordmark.

Do not make the logo a single color.

Do not alter the color of the symbol or the wordmark.

Do not add effects such as drop shadows, gradients or glow.

Do not use as a mask or holding shape for imagery.

Do not place onto backgrounds with insufficient contrast to the logo.

Do not rotate, skew, or shear.

Do not distort proportions.

Do not add text closely to the logotype to create another logo.

Partnerships
When pairing the Blockstream corporate logo or any other Blockstream logo with another logo, a thin line is used to separate the two logos.
VISUAL BALANCE
Ensure that each logo is visually balanced in terms of size.
EQUAL DISTANCE
Ensure that the space between the logos and the line are visually equal on both sides of the line.
Solid Colors
A color palette dominated by black and blue, and a wide variety of colors that represent each of our products.
Blockstream Blue
Black
Liquid
Green
Mining
Satellite
Crypto Data Feed
Lightning
Elements
Gradients
Gradients should be used sparingly throughout illustration, photography, and product.
Liquid
Green
Mining
Satellite
Crypto Data Feed
Lightning
Elements